I follow a lot of bloggers on social media – I’ve watched so many Insta stories about people’s social media plans and how they schedule tweets and post regularly to make sure that as many people as possible see a new post or a new video or follow their Instagram or whatever.
I’ve tried this – I’ve tried scheduling tweets and promoting my content more and you know what? It was exhausting, it never did anything to help more people see my posts and I can’t be bothered anymore.
After I took a break from the internet when I was working on my last university assignments (I say ‘I took a break’ like it was a choice, I didn’t have time to make anything) I decided I couldn’t be bothered to spend ages promoting my posts and videos in scheduled tweets and posts or making Insta stories that no one is going to actually engage with.
I’ve never had that many readers or viewers so why am I stressing myself out over this?
So this isn’t me giving up on blogging or making videos, I’m just going to make content for myself – I don’t need lots of readers to be happy with my blog. I’m not going to mass promote blog posts or YouTube videos anymore.
That’s not to say I’m going to change what I’m writing about or how I’m writing – I still like writing as if I have an audience but I don’t have the time or the motivation to put in the relevant social media (nor do I really have the followers for it to matter!).
It’s not about the numbers! Yes, it’s disheartening when I have a look and they’re the same but at the end of the day, do I care? Not really! I like making things and I can do that regardless of who watches or reads! If my blog or YouTube channel were to become something I could do for a living, I’d rather it would be because people really liked my content and not because I tweeted seven times about a post.
I’d rather save the repeat promo for content I’m really, really proud of like the vlog I uploaded last week which is a bit sad but very raw and I’m very proud of it and it’s linked below.
It’s a tricky balance because I care a lot about my blog and YouTube channel and I really love the content I’m making and I want to share it with people, I think I just need to shake the mindset that I’m doing it for ‘views’ or to ‘grow online’ or for other people and I need to just make things for me.
Thank you for reading (like a lot, I really appreciate it),
my latest vlog: